Although Korea is known for being obsessed with cafés and coffees, they are traditionally tea drinkers with a strong tea culture.
Hence, in quiet nooks and cultural villages, you’ll find quaint tea houses that serve a warm cup of tea paired with traditional Korean sweets. Insadong is one of those neighbourhoods in Seoul where tea houses flourish.
Back in 2019 when I was absolutely in love with tea and would scour the city for any good teas I could get my hands on, I found Jeontong Dawon.
Jeontong Dawon is a tea cafe located inside Kyung-In Gallery in Insadong. Its architecture is a reflection of the features of 19th Century traditional hanok, complete with Korean traditional style interiors.

I visited on a rainy day, which had both its pros and cons. The good being that it was the perfect weather to indulge in warm tea, the bad being that the scenery was not quite as good as it would have been.
However, I did manage to admire the beautiful orange-yellow foliage. Most people recommend visiting in spring (cherry blossoms!) or autumn for especially beautiful views.
What to order at Jeontong Dawon
We ordered hot sejak to share between the both of us.
Sejak is green tea made with young, tender leaves and buds hand-plucked after gogu, or “grain rain”. This is usually paired with some Korean traditional sweets.
They served the hot water and sejak tea leaves separately, leaving you to brew the tea as you wish. It gave us time to slowly savour our afternoon tea without worrying that it would turn cold.


The Korean sweets consisted of yakgwa (honey cookies), yugwa (crispy rice snack), and gotgamssam (walnuts wrapped in persimmon).
These were super yummy, especially the yakgwa! I was so addicted to them that I bought some ready-made ones to bring home to eat. However, none could compare to the ones I had at Jeontong Dawon!
Unfortunately I didn’t manage to snap a photo of Jeontong Dawon’s menu. As far as I can remember, the prices were pretty reasonable. I would say they are on par with that of the usual cafés in Seoul. We ordered from a staff member who was very proficient in English, so no need to worry about potential language barriers.
We spent about one hour here to slowly sip on our sejak and nibble on our sweets. It was a lovely break from the sightseeing and shopping that we had been doing.
If you want a taste of Korean traditions, or just simply want a beautiful spot to rest after a tiring day, I highly recommend dropping by Jeontong Dawon.
DIRECTIONS
Address: 11-4 Insadong 10-gil, Jongno-gu, Seoul, South Korea
Related Posts:
- Museum Kimchikan: unique food museum in Seoul
- Bukchon Son Mandu (Insadong & Myeongdong)
- Osulloc Tea Museum: roastery & cafe for tea lovers in Jeju





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